Elon Musk's X Factor: Twitter Embraces Change with 'X' Logo
Author: BI Bureau
New Delhi: Twitter, the microblogging platform, is experiencing a significant transformation under the leadership of its owner, Elon Musk. On Monday, Musk unveiled the platform's new logo, replacing the iconic blue bird with a sleek and stylish X. The change triggered a whirlwind of reactions as users flooded the platform to share their thoughts and views on the fresh identity.
Indian Twitter users expressed surprise and sadness at the logo change. Prior to the announcement, Musk had hinted at the change with a tweet that read, "Not sure what subtle clues gave it away, but I like the letter X," sparking speculation about further alterations. Since acquiring the platform from Jack Dorsey, Musk has introduced numerous changes, keeping the platform in a state of evolution.
While Musk's ardent supporters praised the logo transformation, as they tend to embrace anything the visionary entrepreneur does, many users expressed apprehension and reluctance to accept the new logo.
The logo transition marks yet another step towards repositioning the platform under the Musk era. Ever since Musk took over Twitter, it has been evolving rapidly with various updates and modifications. Notably, one of the changes included limiting the number of direct messages for non-paying users, which ignited discussions about the platform's monetization strategies.
In another move, Twitter introduced a LinkedIn-like hiring feature for Verified Organizations, signaling the platform's expansion into professional networking and recruitment. This indicates that Twitter aims to broaden its scope beyond being just a microblogging platform.
However, the most ambitious change on the horizon is Musk's plan to enable users to post "very long, complex articles" on Twitter. This new feature, tentatively called "Articles," is an intriguing prospect as it allows users to share more in-depth content within the Twitter ecosystem. It appears to be a direct challenge to Substack, the article-based platform, which recently unveiled its own Twitter clone named "Notes."
Despite mixed reactions and hesitations from some long-time users, the Musk era of Twitter promises to be a fascinating chapter in the platform's history. As the visionary entrepreneur continues to shape the platform's direction, these changes reflect his determination to innovate and revolutionize the social media landscape.
Twitter's transformation from a simple microblogging site to a multifaceted communication hub could redefine the way users engage with the platform. With Musk's vision and Twitter CEO Linda Yaccarino's support, the future holds great potential for Twitter's expansion and diversification.
As the stylized X logo takes flight, it serves as a symbol of Twitter's metamorphosis into a new era, where the platform embraces change, innovation, and a more expansive vision of what a social network can be. Users can expect to witness more exciting developments in the Musk era, making Twitter an ever-evolving space for the exchange of ideas, information, and connections. /BI/
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The exports of agricultural commodities from March to June 2020 shot up by 23.24 percent on-year to Rs 25,552.7 crores.
As the economy comes to a standstill amid the coronavirus-led lockdown, India’s agriculture sector has taken the baton of economic growth in its hands. The exports of agricultural commodities from March to June 2020 shot up by 23.24 percent on-year to Rs 25,552.7 crores, according to the Ministry of Agriculture & Farmers Welfare. The government said that self-reliant agriculture is critical for the goal of an Atmanirbhar Bharat and for this, agricultural export is extremely important as besides earning foreign exchange for the country, the exports help farmers, producers, and exporters to take advantage of the wider international market and increase their income.
The surge in exports has also resulted in increased production in the farm sector by increasing coverage area and productivity. The share of India’s agricultural exports and imports in the world agriculture trade in 2017 was 2.27 percent and 1.90 percent, respectively. Even during the difficult time of pandemic lockdown, India took care not to disturb the world food supply chain and continued to export, the government said.
Ministry of Agriculture has prepared a comprehensive action plan for the promotion of Agri trade; the twofold approach focuses on boosting Agri Export with emphasis on value addition and action plan for Import Substitution. Recently, the Agriculture sector has witnessed a series of reforms, giving more choices to the farmers to sell their produce at competitive rates.
To mention a few, the Export strategy focuses on the export promotion of fast-evolving niche markets of Wellness food/ Health-conscious food/nutraceuticals, Development of “Brand India” in campaign mode to help penetration into new foreign markets and of new products which automatically translates into higher value realization, Gulf countries have been identified as focus destination to increase the market share which is a strong market for India though presently India caters to only 10-12% share of their total imports. A product-market matrix has been made containing a list of products of strength that could be expanded in new geographies and a list of known markets which can be introduced with newer products.
At the behest of the Department of Agricultural Cooperation & Farmers’ Welfare, Ministry of Agriculture, product-specific Export Promotion Forums have been created to lead Agri exports to new heights. Each Export Promotion Forum shall be having exporters of the related commodity as its members along with official members representing concerned Ministries/Departments of the Central and State Governments. Chairman APEDA shall be the chairman of each of these forums. The forums will meet at least once every two months, to discuss recommendations on issues pertaining to the export.
The recommendations of the forum will be placed in the product committee / Authority of APEDA. The Forum will keep in close contact with the concerned organization of the Ministry of Agriculture such as MIDH, Extension, NPPO, etc., DGFT, Ministry of Civil Aviation, MoFPI, etc. to further the interest of agricultural export.
